Microsoft unveils its new agentic business model, and Apple confronts shortages in memory and chips even as the Mac benefits from AI.
Microsoft's latest earnings reveal a bold shift — it's moving toward an agentic business model that puts AI and automation at its core. This isn’t just about new features; it's a fundamental rethink of how they operate, aiming for more autonomous decision-making and agility. According to Ben Thompson in TechCrunch, this new approach could redefine how tech giants compete, especially as Microsoft invests heavily in AI-powered tools across its cloud and enterprise divisions. Meanwhile, Apple faces a different challenge: supply chain shortages in memory and chips are putting pressure on their production. Yet, despite these hurdles, the Mac lineup is seeing a boost from AI integration, making devices smarter and more appealing. As Thompson notes, Apple’s strategy is now caught between managing constraints and leveraging AI to stay ahead in hardware innovation. So, what does this mean for the future? If Microsoft’s shift pays off, the winners will be those who master adaptable, autonomous systems — while Apple’s ability to innovate amid shortages could define their next chapter.
Microsoft unveils its new agentic business model, and Apple confronts shortages in memory and chips even as the Mac benefits from AI.
Microsoft unveils its new agentic business model, and Apple confronts shortages in memory and chips even as the Mac benefits from AI.